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Marketing

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Services Marketing: Concepts, Strategies, & Cases - K. Douglas Hoffman

PRP: 577.90 Lei

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Consumer Psychology - Hazel Huang

PRP: 558.00 Lei

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Pricing Strategies: Harvesting Product Value - Robert M. Schindler

PRP: 501.30 Lei

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Marketing Strategy & Management - Diane M. Phillips

PRP: 474.44 Lei

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Marketing Analytics Practitioner's Guide, the - Volume 1: Brand and Consumer - Ashok Charan

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Marketing Analytics Practitioner's Guide, the - Volume 3: Digital Marketing - Ashok Charan

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Social Marketing: Principles and Practice for Delivering Global Change - Gerard Hastings

PRP: 435.11 Lei

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Strategic Integrated Marketing Communications - Larry Percy

PRP: 416.98 Lei

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Neuromarketing in Business: Identifying Implicit Purchase Drivers and Leveraging Them for Sales - Benny B. Briesemeister

PRP: 407.92 Lei

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Applied Marketing Analytics Using R - Gokhan Yildirim

PRP: 402.81 Lei

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Marketing Management Essentials You Always Wanted To Know - Vibrant Publishers

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Contemporary Issues in Luxury Brand Management - Sylvie Studente

PRP: 380.71 Lei

342.64 Lei

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Evaluating Social Media Marketing: Social Proof and Online Buyer Behaviour - Katarzyna Sanak-kosmowska

PRP: 380.71 Lei

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Marketing Skills in Practice: Developing a Successful Marketing Career - Linda Anne Barkas

PRP: 380.71 Lei

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Contemporary Issues in Marketing and Consumer Behaviour - Elizabeth Parsons

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Using Semiotics in Marketing: How to Achieve Consumer Insight for Brand Growth and Profits - Rachel Lawes

PRP: 368.81 Lei

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Transforming the B2B Buyer Journey: Increase Leads, Maximize Conversion Rates and Build Loyalty - Antonia Wade

PRP: 368.81 Lei

331.93 Lei

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Integrated Digital Marketing in Practice - Andrew Corcoran

PRP: 362.58 Lei

326.32 Lei

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B2B Digital Marketing Strategy: How to Use New Frameworks and Models to Achieve Growth - Simon Hall

PRP: 351.25 Lei

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316.12 Lei351.25 Lei

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The Strategist's Handbook: Tools, Templates, and Best Practices Across the Strategy Process - Timothy Galpin

PRP: 343.58 Lei

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B2B Customer Experience: A Practical Guide to Delivering Exceptional CX - Paul Hague

PRP: 342.46 Lei

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Managing Luxury Brands: A Complete Guide to Contemporary Luxury Brand Strategies - Eleonora Cattaneo

PRP: 335.38 Lei

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Influencers and Creators - Robert V. Kozinets

PRP: 331.18 Lei

298.06 Lei

298.06 Lei331.18 Lei

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Method Marketing - Denison Hatch

PRP: 330.25 Lei

297.23 Lei

297.23 Lei330.25 Lei

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Brand Storytelling: Put Customers at the Heart of Your Brand Story - Miri Rodriguez

PRP: 307.33 Lei

276.60 Lei

276.60 Lei307.33 Lei

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Content Marketing Strategy: Harness the Power of Your Brand's Voice - Robert Rose

PRP: 307.33 Lei

276.60 Lei

276.60 Lei307.33 Lei

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Building Corporate Identity, Image and Reputation in the Digital Era - T. C. Melewar

PRP: 303.49 Lei

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Profitable Properties: Airbnb Insider Secrets to Find, Optimize, Price, & Book Direct any Short-Term Rental Investment for Year-Round Occupan - Daniel Rusteen

PRP: 297.52 Lei

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267.77 Lei297.52 Lei

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Sustainable Marketing: The Industry's Role in a Sustainable Future - Paul Randle

PRP: 280.98 Lei

252.88 Lei

252.88 Lei280.98 Lei

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ChatGPT FOR STARTUPS: Hyperscale Your Business with this Game-Changing Technology - Amir Hegazi

PRP: 272.39 Lei

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245.15 Lei272.39 Lei

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Cosmetics Marketing: Strategy and Innovation in the Beauty Industry - Lindsay Karchin

PRP: 265.46 Lei

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238.91 Lei265.46 Lei

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Speak Up Now: Marketing in Times of Climate Crises - Wim Vermeulen

PRP: 257.83 Lei

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250+ Best Practices for B2B Marketing Success - Alexander Kesler

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The Golden Five Framework: Harnessing Five Essential Types of Marketing for Success in the 21st Century - Jacqueline S. Ruiz

PRP: 247.92 Lei

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Method Marketing - Denison Hatch

PRP: 247.59 Lei

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The Post-Pandemic Business Playbook: Customer-Centric Solutions to Help Your Firm Grow - Ofer Mintz

PRP: 244.72 Lei

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The Digital-First Customer Experience: Seven Design Strategies from the World's Leading Brands - Joe Wheeler

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From Marginal to Mainstream: Why Tomorrow's Brand Growth Will Come from the Fringes - And How to Get There First - Helen Edwards

PRP: 244.71 Lei

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Pricing: A Guide to Pricing Decisions - Ragnhild Silkoset

PRP: 226.10 Lei

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Kellogg on Marketing: The Marketing Faculty of the Kellogg School of Management - Alexander Chernev

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